Beauty that regenerates the ground it grows from.
A fragrance house measured by soil carbon, not only scent notes.
Impact brief · 2026
Beauty that regenerates the ground it grows from.
A fragrance house measured by soil carbon, not only scent notes.
Luxury without provenance is costume jewelry for the conscience.
— Amira Sol · Creative Director
Three roots. No greenwash.
Regenerative farms
Every absolute traces to a plot with a living soil plan — published, not promised.
Water ledger
Liters per bottle audited quarterly.
Refill first
70% of revenue from refillable vessels by 2028.
Grower equity
Profit share with cooperative partners in three regions.
No silent solvents
Full INCI + process transparency online.
Measured, not mood-boarded
2.4k t
Soil carbon sequestered (YTD)
12
Partner farms
41%
Refill attach rate
Grow with us — or grow against the grain.
Retail · hospitality · cultural institutions.